O troço é polêmico no mundo das artes, como contei aqui. Mas o release abre com uma explicação do curador Roger M. Buergel:
"I have invited Ferran Adrià because he has succeeded in generating his own aesthetic which has become something very influential within the international scene. This is what I am interested in and not whether people consider it to be art or not. It is important to say that artistic intelligence doesn't manifest itself in a particular medium, that art doesn't have to be identified simply with photography, sculpture and painting etc., or with cooking in general; however, under certain conditions, it can become art."